Whole Life Pet Products is looking for cat owner feedback on a new product line they are considering for cats – freeze dried dogfish. A few weeks ago they sent Charlie and Trigg a new line of fish treats that they are considering (you’ll notice that I reference Whole Life Pet’s employees John and Jennifer in the video):
As you can see they were a hit.
The idea behind this product is a partnership between Whole Life Pet and Reds Best Seafood in Boston. There are tons of local fisherman that are struggling to make ends meet and there are tons of underutilized fish out there that there is no market for, but that are in abundance. If we can focus on those fish as pet treats, we can create a market and thus create jobs that currently don’t exist for these guys. Its an incredible opportunity and story.
Dogfish are currently the best option in local waters off the coast of Boston. They are a real bad fish out there that are causing all sorts of problems in the fish population by being a predator to other important species and being a nuisance fish for fisherman that end up catching them and having no way to turn them into income.
What are your thoughts as a cat owner? Whole Life wants to hear!